Steal the moves that top 10% of gyms use to grow faster and smarter.

Best Hour of Their Day

Best Hour of Their Day gives CrossFit Affiliate owners the tools and mentorship to build a stronger business, lead with confidence, and create lasting impact—without losing sight of what makes CrossFit work.

Grow Your Gym Like a Pro

Proven strategies to attract more members, increase retention, and turn your passion into a profitable business.

Get Battle-Tested Tools

Access 1,000+ trainings and 200+ ready-to-use resources designed specifically for CrossFit Affiliate owners.

Build Coaches Who Lead

Level up your staff with real-world development that raises the standard and builds buy-in from your team.

Learn From the Best in the Business

Get mentorship from CrossFit Affiliate owners who’ve been in your shoes and know what it takes to win.

Join Affiliate University

The only business coaching program built exclusively for CrossFit Affiliate Owners to grow your gym, increase revenue, and develop world-class coaches.

More About Best Hour of Their Day

Owners and coaches are not finding success because they listen to other fitness industry advice that is not for CrossFit.CrossFit created the most effective training methodology in the fitness industry- but Affiliate owners did not have a business methodology to match – until now.

Our recipe for your box’s success is centered around being the best owner you can be and doesn’t require you to deviate from CrossFit.

If you want to love your career, empower your coaches to do the same, and change people’s lives – you simply need to do that, but better than you have. That’s where Best Hour of Their Day comes in.

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"Wodify transformed how we run the gym. I now have more time to focus on growing my business and helping members thrive."
Dana Bradley, Owner of Westside Fitness
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