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If you’ve been watching HYROX grow and wondering whether it’s worth adding to your studio, the answer is yes. And the great news is that the window to get ahead of your local competition is still open. This free guide walks you through the exact steps to become an official HYROX affiliate, what that affiliation gets you, and how to build a program that actually delivers results for your clients.

The truth is, it’s not uncommon for studios that add HYROX to stall after getting affiliated. They throw a few classes on the schedule and hope the hype will take it from there. But what actually works is building a results-based program where athletes can see their progress over time. 

When clients have a race on the calendar, and data showing they’re getting faster and stronger, they show up more consistently. Plus, they stay longer and bring people with them. That’s your retention play.

On the revenue side, this guide will show you how to price and position a dedicated HYROX training program. You’ll also learn how to host simulation events that drive new memberships, and how to use your clients’ race results as marketing content that no ad budget can replicate.

Lastly, you’ll get a breakdown of the performance tracking benchmarks that matter most for HYROX athletes, how to score workouts and run Physical Fitness Tests, and how to turn those week-one versus week-eight results into compelling social content. Whether you’re just exploring HYROX or already affiliated and looking to grow, this guide gives you a clear path forward.