CrossFit Love
Keeping Members Motivated Leads to Increased Retention
Wodify Core, Performance Tracking.
15k
WODs logged
100%
Athl. adoption
8 Years
Operating
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Switched from
Zen Planner
Key Business Need
Performance Tracking
Challenge
Because CrossFit Love was only using Zen Planner for a few operations, the complexity of the system slowed things down considerably. “Zen Planner was difficult. I hated it,” said Torres. In addition, they needed something more interactive. With their old system, members couldn’t track their results, which limited their progress and motivation, and deprived them of an exciting way to engage with their community.
Solution
The team at CrossFit Love had heard good things about Wodify's Customer Retention Platform from their peers. So for them, it seemed like the perfect solution. Top on their list of needs was a user-friendly interface that was more interactive. They found the solution in Wodify Perform, software that tracks athletes’ results and allows them to comment on others’ performances. The feedback the team receives from members through this feature is invaluable because it allows them to better program their workouts. When CrossFit Love first introduced Wodify Perform at their box, it took some by surprise. “We had to tell members to log in their scores because they weren’t used to it. Zen Planner didn’t give them an easy way to do that.”
“It’s just more user-friendly.”
Rosa Torres
CFO & Co-owner
Results
In Wodify Perform, CrossFit Love has found a software solution that makes it easy to track their members’ performance and attendance, as well as spot trends. For Torres, Wodify has made her job a lot easier as well. “It’s just more user-friendly.” Even the smallest tasks have been a big improvement over Zen Planner.
CrossFit Love bills itself as a “no frill, no thrill establishment,” focused on achieving real world results and building a strong community. They have been operating in Philadelphia for eight years and have roughly 80 members.
Location
United States
Members
Not available
Programs
CrossFit, Strength & Conditioning, Weightlifting, Nutrition
Products Used
Wodify Core
