We’re built to build you up.

We’re a founder-funded company who understands the challenges of starting something new. We built our platform from the ground up, driven by customer feedback and a shared passion for helping fitness businesses thrive.

Collage of Wodify team members in various activities.

Built for the box. Evolved for every fitness model.

We were born as CrossFit was rapidly expanding, engineered to serve gym owners who needed the freedom to run their businesses without getting buried in operations. The Wodify founder, Ameet Shah, started as a janitor—and the ethos of hard work from the ground up is still at the core of everything we do. We’re pioneers in the gym tech space, recently being recognized as one of the 2026 Most Innovative Companies by Athletech News, and we’re committed to helping fitness founders achieve success.

  • Strongside

This is the Wodify origin story.

Wodify was founded in 2012 by CrossFit enthusiast Ameet Shah. Within a year, Wodify’s groundbreaking software had been rolled out to 400+ CrossFit gyms across 20 countries. Over a decade later, we’re still building on that foundation of data, experience, and passion for fitness that drove our company’s inception. While our platform has expanded and evolved, what hasn’t changed is our commitment to our customers and our belief that we should all strive to get a little better, every single day.

Meet the employees who make us great.

Independently built by people who are genuinely invested in your growth. When you give feedback, we listen. When you have an idea, we work with you to bring it to life. No egos. No venture capital agendas. Just real humans building alongside you.

About Us

Abby G.

Functional Fitness Gym Owner & Account Manager

Ali C., Wodify design manager, in boxing gloves by a heavy bag

Ali C.

Gym Operations & Manager of Design

Carla M., Wodify account management lead and CrossFit instructor, holding a slam ball

Carla M.

CrossFit Instructor & Head of Account Management

Charlie H., Wodify website manager and skier, in a ski helmet and goggles

Charlie H.

Yogi and Skier & Website Manager

Chas R., Wodify software engineer and rock climber, at a climbing wall

Chas R.

Rock Climber & Software Engineer

Clay C., Wodify senior product manager and triathlete, riding a road bike

Clay C.

Triathlete, CrossFitter & Senior Product Manager,

Devyn D., Wodify account manager and HIIT instructor

Devyn D.

HIIT Instructor & Account Manager

Grace B., Wodify director of brand

Grace B.

CMO Boutique Fitness Studio & Director of Brand

Jon W., Wodify senior account executive and jiu-jitsu instructor, coaching

Jon W.

Olympic Weightlifter, Jiu-Jitsu Instructor & Sr. Account Executive

Jordan C., Wodify account executive and gym manager, cheering in a class

Jordan C.

Gym Manager, CrossFitter & Account Executive

Kali R., Wodify technical product support lead and weightlifter, flexing

Kali R.

Gym Operations, Weightlifter & Lead for Technical Product Support

Keri T., Wodify customer success manager and group fitness instructor, in a gym

Keri T.

Gym Manager, Group Fitness Instructor & Manager of Customer Success

Reganne D., Wodify product marketing manager and CrossFit coach, lifting a barbell overhead

Reganne D.

CrossFit Affiliate Manager, Instructor & Product Marketing Manager

Rowan B., Wodify business success engineer and archer, drawing a bow

Rowan B.

Archer, Dancer & Business Success Engineer

Sanni Z., Wodify associate product designer and runner, racing in a road race

Sanni Z.

Boxer, Runner & Associate Product Designer

Sarah W., Wodify multimedia designer, in a helmet and life vest by a river

Sarah W.

Rock Climber, Hiker & Multimedia Designer

Tiffany H., Wodify customer success manager, on a pole fitness bar

Tiffany H.

Gym Manager, Instructor & Customer Success Manager

Candy H.

CrossFit Gym Owner & Customer Success Manager

Mekella P. of the Wodify team, training in a martial arts gi

Mekella P.

CrossFit & MMA Gym Owner & Account Executive

Chris M., Wodify partnerships manager and jiu-jitsu champion, in a black gi

Chris M.

Jiu-Jitsu Champion, Gym Manager & Partnerships Manager

Candy H. of the Wodify team, a CrossFit coach, facing away in a COACH tank top

Candy H.

CrossFit Affiliate Owner & Customer Success Manager

Matt A.

Registered Yoga Instructor & Account Manager

Mike S., Wodify business systems administrator and personal trainer, deadlifting

Mike S.

Fitness Apparel Company Owner & Regional Account Manager

Abby G.

Functional Fitness Gym Owner & Account Manager

Ali C., Wodify design manager, in boxing gloves by a heavy bag

Ali C.

Gym Operations & Manager of Design

Carla M., Wodify account management lead and CrossFit instructor, holding a slam ball

Carla M.

CrossFit Instructor & Head of Account Management

Charlie H., Wodify website manager and skier, in a ski helmet and goggles

Charlie H.

Yogi and Skier & Website Manager

Chas R., Wodify software engineer and rock climber, at a climbing wall

Chas R.

Rock Climber & Software Engineer

Clay C., Wodify senior product manager and triathlete, riding a road bike

Clay C.

Triathlete, CrossFitter & Senior Product Manager,

Devyn D., Wodify account manager and HIIT instructor

Devyn D.

HIIT Instructor & Account Manager

Grace B., Wodify director of brand

Grace B.

CMO Boutique Fitness Studio & Director of Brand

Jon W., Wodify senior account executive and jiu-jitsu instructor, coaching

Jon W.

Olympic Weightlifter, Jiu-Jitsu Instructor & Sr. Account Executive

Jordan C., Wodify account executive and gym manager, cheering in a class

Jordan C.

Gym Manager, CrossFitter & Account Executive

Kali R., Wodify technical product support lead and weightlifter, flexing

Kali R.

Gym Operations, Weightlifter & Lead for Technical Product Support

Keri T., Wodify customer success manager and group fitness instructor, in a gym

Keri T.

Gym Manager, Group Fitness Instructor & Manager of Customer Success

Reganne D., Wodify product marketing manager and CrossFit coach, lifting a barbell overhead

Reganne D.

CrossFit Affiliate Manager, Instructor & Product Marketing Manager

Rowan B., Wodify business success engineer and archer, drawing a bow

Rowan B.

Archer, Dancer & Business Success Engineer

Sanni Z., Wodify associate product designer and runner, racing in a road race

Sanni Z.

Boxer, Runner & Associate Product Designer

Sarah W., Wodify multimedia designer, in a helmet and life vest by a river

Sarah W.

Rock Climber, Hiker & Multimedia Designer

Tiffany H., Wodify customer success manager, on a pole fitness bar

Tiffany H.

Gym Manager, Instructor & Customer Success Manager

Candy H.

CrossFit Gym Owner & Customer Success Manager

Mekella P. of the Wodify team, training in a martial arts gi

Mekella P.

CrossFit & MMA Gym Owner & Account Executive

Chris M., Wodify partnerships manager and jiu-jitsu champion, in a black gi

Chris M.

Jiu-Jitsu Champion, Gym Manager & Partnerships Manager

Candy H. of the Wodify team, a CrossFit coach, facing away in a COACH tank top

Candy H.

CrossFit Affiliate Owner & Customer Success Manager

Matt A.

Registered Yoga Instructor & Account Manager

Mike S., Wodify business systems administrator and personal trainer, deadlifting

Mike S.

Fitness Apparel Company Owner & Regional Account Manager

Abby G.

Functional Fitness Gym Owner & Account Manager

Ali C., Wodify design manager, in boxing gloves by a heavy bag

Ali C.

Gym Operations & Manager of Design

Carla M., Wodify account management lead and CrossFit instructor, holding a slam ball

Carla M.

CrossFit Instructor & Head of Account Management

Charlie H., Wodify website manager and skier, in a ski helmet and goggles

Charlie H.

Yogi and Skier & Website Manager

Chas R., Wodify software engineer and rock climber, at a climbing wall

Chas R.

Rock Climber & Software Engineer

Clay C., Wodify senior product manager and triathlete, riding a road bike

Clay C.

Triathlete, CrossFitter & Senior Product Manager,

Devyn D., Wodify account manager and HIIT instructor

Devyn D.

HIIT Instructor & Account Manager

Grace B., Wodify director of brand

Grace B.

CMO Boutique Fitness Studio & Director of Brand

Jon W., Wodify senior account executive and jiu-jitsu instructor, coaching

Jon W.

Olympic Weightlifter, Jiu-Jitsu Instructor & Sr. Account Executive

Jordan C., Wodify account executive and gym manager, cheering in a class

Jordan C.

Gym Manager, CrossFitter & Account Executive

Kali R., Wodify technical product support lead and weightlifter, flexing

Kali R.

Gym Operations, Weightlifter & Lead for Technical Product Support

Keri T., Wodify customer success manager and group fitness instructor, in a gym

Keri T.

Gym Manager, Group Fitness Instructor & Manager of Customer Success

Reganne D., Wodify product marketing manager and CrossFit coach, lifting a barbell overhead

Reganne D.

CrossFit Affiliate Manager, Instructor & Product Marketing Manager

Rowan B., Wodify business success engineer and archer, drawing a bow

Rowan B.

Archer, Dancer & Business Success Engineer

Sanni Z., Wodify associate product designer and runner, racing in a road race

Sanni Z.

Boxer, Runner & Associate Product Designer

Sarah W., Wodify multimedia designer, in a helmet and life vest by a river

Sarah W.

Rock Climber, Hiker & Multimedia Designer

Tiffany H., Wodify customer success manager, on a pole fitness bar

Tiffany H.

Gym Manager, Instructor & Customer Success Manager

Candy H.

CrossFit Gym Owner & Customer Success Manager

Mekella P. of the Wodify team, training in a martial arts gi

Mekella P.

CrossFit & MMA Gym Owner & Account Executive

Chris M., Wodify partnerships manager and jiu-jitsu champion, in a black gi

Chris M.

Jiu-Jitsu Champion, Gym Manager & Partnerships Manager

Candy H. of the Wodify team, a CrossFit coach, facing away in a COACH tank top

Candy H.

CrossFit Affiliate Owner & Customer Success Manager

Matt A.

Registered Yoga Instructor & Account Manager

Mike S., Wodify business systems administrator and personal trainer, deadlifting

Mike S.

Fitness Apparel Company Owner & Regional Account Manager

Abby G.

Functional Fitness Gym Owner & Account Manager

Ali C., Wodify design manager, in boxing gloves by a heavy bag

Ali C.

Gym Operations & Manager of Design

Carla M., Wodify account management lead and CrossFit instructor, holding a slam ball

Carla M.

CrossFit Instructor & Head of Account Management

Charlie H., Wodify website manager and skier, in a ski helmet and goggles

Charlie H.

Yogi and Skier & Website Manager

Chas R., Wodify software engineer and rock climber, at a climbing wall

Chas R.

Rock Climber & Software Engineer

Clay C., Wodify senior product manager and triathlete, riding a road bike

Clay C.

Triathlete, CrossFitter & Senior Product Manager,

Devyn D., Wodify account manager and HIIT instructor

Devyn D.

HIIT Instructor & Account Manager

Grace B., Wodify director of brand

Grace B.

CMO Boutique Fitness Studio & Director of Brand

Jon W., Wodify senior account executive and jiu-jitsu instructor, coaching

Jon W.

Olympic Weightlifter, Jiu-Jitsu Instructor & Sr. Account Executive

Jordan C., Wodify account executive and gym manager, cheering in a class

Jordan C.

Gym Manager, CrossFitter & Account Executive

Kali R., Wodify technical product support lead and weightlifter, flexing

Kali R.

Gym Operations, Weightlifter & Lead for Technical Product Support

Keri T., Wodify customer success manager and group fitness instructor, in a gym

Keri T.

Gym Manager, Group Fitness Instructor & Manager of Customer Success

Reganne D., Wodify product marketing manager and CrossFit coach, lifting a barbell overhead

Reganne D.

CrossFit Affiliate Manager, Instructor & Product Marketing Manager

Rowan B., Wodify business success engineer and archer, drawing a bow

Rowan B.

Archer, Dancer & Business Success Engineer

Sanni Z., Wodify associate product designer and runner, racing in a road race

Sanni Z.

Boxer, Runner & Associate Product Designer

Sarah W., Wodify multimedia designer, in a helmet and life vest by a river

Sarah W.

Rock Climber, Hiker & Multimedia Designer

Tiffany H., Wodify customer success manager, on a pole fitness bar

Tiffany H.

Gym Manager, Instructor & Customer Success Manager

Candy H.

CrossFit Gym Owner & Customer Success Manager

Mekella P. of the Wodify team, training in a martial arts gi

Mekella P.

CrossFit & MMA Gym Owner & Account Executive

Chris M., Wodify partnerships manager and jiu-jitsu champion, in a black gi

Chris M.

Jiu-Jitsu Champion, Gym Manager & Partnerships Manager

Candy H. of the Wodify team, a CrossFit coach, facing away in a COACH tank top

Candy H.

CrossFit Affiliate Owner & Customer Success Manager

Matt A.

Registered Yoga Instructor & Account Manager

Mike S., Wodify business systems administrator and personal trainer, deadlifting

Mike S.

Fitness Apparel Company Owner & Regional Account Manager

We’re driven

Our values are built around meeting our customers’ needs—and exceeding their expectations.

by your success.

  • Own it
  • lead it
  • scale it
  • run it
  • track it
  • coach it

Our Values

Lead Like a Business Owner

Approach every decision with ownership, prioritizing strategic goals and impactful results.

Be Customer Obsessed

Listen deeply to what gym owners need and go above and beyond to deliver outstanding service.

Champion Continuous Improvement

Relentlessly pursue better solutions and improvements, driven by real customer feedback.

Commit and Deliver

Act with urgency, clarity, and focus to deliver on our promises and create real value for our customers and team.

Think Platform

Build a scalable, integrated solution that grows with our customers and adapts to their evolving needs.

Built for Results

5,000+
Clients Worldwide
Trusted by gyms and fitness studios worldwide.
Book a Demo

Join the Wodify team.

Check out our careers page.

View Careers
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Turn2CrossFit


Book a demo.

We’ll let you try Wodify for yourself and get a feel for what it can do for your business. A Wodify rep — a real person — will walk you through every feature.

"Wodify transformed how we run the gym. I now have more time to focus on growing my business and helping members thrive."
Dana Bradley, Owner of Westside Fitness
Already a Wodify user?

Click “Talk to Us” to arrange a call so we can discuss the flexible access options that best fit your facility.

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Click “Book a Demo” to learn more about how Wodify can help your business grow.

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Already a Wodify user?

Your branded app is one conversation away. Click “Talk to Us” and our team will walk you through everything you need to get started.

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New to Wodify?

Click “Book a Demo” to learn more about how Wodify can help your business grow.

Book a Demo
Apply to Join the Wodify Founders Circle