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Functional Fitness

How The Underground Strength Gym Drives Member Retention

Zach Even-Esh is a renowned strength coach, author, and sought-after instructor with more than 15 years’ experience training members of all ages. His two strength and conditioning gyms produce elite athletes across a wide range of sports, including football, baseball, soccer, and swimming. He has been a loyal Wodify Core customer since 2014.

    The Underground Strength Gym

Wodify Core
10K
Saved Annually
30%
Increase in Retention
10 Hours
Saved Per Month
Wodify Core

Introducing The Underground Strength Gym, a performance training facility using Wodify to streamline operations, automate billing, and boost retention by 30%.

Challenge

Underground Strength Gym owner Zach Even-Esh was fed up with his gym’s mounting paperwork, outdated technology and inconsistent bill collecting system. Unless he could find a program that organized payments, class scheduling, and member correspondence more efficiently, he’d be forced to close one of his two locations.

Solution

Things immediately turned around when Even-Esh rolled out Wodify Core. Centralized, automated billing and payment systems helped Even-Esh save at least $10,000 per year. “As soon as I implemented Wodify, my revenue doubled,” he says. Wodify’s Customer Retention Platform (CRP) has a suite of features also changed the dynamic between his coaches and athletes for the better. Now that payments are automated through Wodify Core, he and his coaches can spend more time turning his athletes into champions. Even-Esh recognized his needs and sought a tool that could provide turnkey financial management. “I’m a coach and trainer, not a business guy,” he says. “My finances were a guessing game before Wodify Core.”

Results

Managing multiple locations used to be a headache for Even-Esh, but now it’s easier than ever. He has total insight into member attendance, and his coaches can easily access and execute workouts, even if he’s not in the gym. These improvements have increased his retention rates by 30%. Today, Even-Esh recognizes the role that Wodify has played in his business’ success. “I would have closed my second location if it wasn’t for Wodify Core,” he says.

"As soon as I implemented Wodify, my revenue doubled. "
Zach Even-Esh, The Underground Strength Gym Owner

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"Wodify transformed how we run the gym. I now have more time to focus on growing my business and helping members thrive."
Dana Bradley, Owner of Westside Fitness