In Part 5 of the Two Brain Business guest course from founder Chris Cooper, he tackles sales & marketing, which can be a tricky subject for many gym owners.

As an experienced coach and businessman, Chris Cooper knows firsthand that no gym owner likes to feel like a used car salesman when they’re trying to sign up new clients. That’s why he wrote the book, Help First – to teach gym owners how to feel more confident and improve their sales skills. He shares a few of its principles in this course.

Keep learning with Part 6: Learn From the Best

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